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#storybehind
#association
12/14/2021

The FEI as a Media Platform

Hi there, great to have you with us! 🙂  In this session, Stéphane Schwander - Head Of Digital at Federation Equestre Internationale (FEI) - guides you through their unique and new media strategy: the FEI as a media platform.
What is in here?
🚀   The FEI as a Media Platform (03:24) 💪   The Challenges in Sponsoring as a Governing Body (04:10) ✅   The most important Milestones on the Road (05:50) 📱   The Learnings and No-Brainers while working with Influencers (08:20) 📣   How the FEI finally engaged GenZ (11:00) ⭐   What a 3-Star Cook has in common with the FEI (17:50) 💜   The Core Values of the Federation (18:30) 🤛   How to build Relationships with Athletes (19:27)
More about the topic:
📄   FEI Media Kit 🌐   Digital Management In The COVID-19 Era: The FEI Experience 🤝   Collaborating with FEI 📼   #HealthForHorses in partnership with Boehringer Ingelheim
🔎   Hm, let me google that!

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